SXSW Interactive kicks off March 8, and Waggener Edstrom has teamed up with Little Bird and Tater Tot Designs to create the Web app Hey Big Fish. The app helps you identify trends – see who is in fact an expert in his/her field (aka a Big Fish) and quickly identify meaningful conversations. Stop sifting through mounds of hashtags on Twitter, and stay in the loop with relevant conversations with Hey Big Fish.
Those who are going to SXSWi this year, Hey Big Fish can help you find people with whom you may want to interact while at the conference by allowing you to dive down to the topics and influencers that matter to you.
Competitive people will love logging into the app to see how they stack up against other influencers at SXSW. Not only does it let you know where you rank but it also provides a cool dashboard to show why you rank the way you do. Then, drill through who ranks above or below you in the pond.
You don’t have to be down in Austin to use Hey Big Fish: Just join the conversation via any relevant SXSW hashtag (#SXSW, #SXSWi etc) and track your influence – or your brand’s influence – at the event.
What we are seeing so far:
This tool should be a great way for influencers to make the most of SXSWi. Please check out the app and follow @heybigfish to make waves at this year’s conference. Thanks to Little Bird and Tater Tot Designs for teaming up with us on this great project!