Why Taking Your Eyes Off the Road and Hands Off the Wheel Is Going to Be Great
By David Patton
The engine in the upcoming 2014 version of the Chevrolet Corvette is lighter...
Digital
Seven rules to beating broadcast attention deficit disorder
The art of using visual images to communicate is older than human history....
I See Made-Up People: The Power of Personas
By Erik Bergman
No, I’m not channeling from “The Sixth Sense,” and yes, Bruce Willis is...
A closer look at Paid Media in South Africa
This video originally featured on Offer Forge as part of a series of...
Panel Points from Aviation Week’s MRO 2013 America’s Conference
Think about all the repair and maintenance technology it takes to keep the...
What’s Your Why? A Look at Cause Marketing With Dove’s Real Beauty Campaign
By Beth Keebler
It’s no secret that we are bombarded by brand messages everywhere we turn....
Content Anytime, Anywhere at NAB 2013
Content is king! That’s the theme that ran through the National Association of...
7 Implications of Kickstarter’s Social Launch
Last week, Kickstarter took the social media side of crowd funding to a new...
Finding the Story in the Data and the Data in the Story
By David Patton
At the moment in time when data about our lives has become extremely...
SXSWi Report: Liquid Journalism and Dynamic Storytelling Emerge in 2013
Breaking News: the search for a better narrative format for the internet is...
A Beginner’s Guide to Reddit AMAs
Reddit calls itself “the front page of the internet,” and while that may...
What Justin Timberlake Can Teach Brands About Social
It didn’t hit me until I settled in for my 4th straight night...
