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#branding

Brands are stories are brands: PSFK San Francisco

By Kate Keefe Sullivan

A few of us on the Waggener Edstrom team spent last Thursday at the...

Category: Events, Influence
1 Comment · 11/6/12

Fighting Words

By Katie Ford

re·form: noun 1. the improvement or amendment of what is wrong, corrupt, unsatisfactory,...

Category: Influence, Social Innovation
0 Comments · 9/25/12

Attending SXSW? Make These 4 Steps Part of Your Brand’s Action Plan

By Madeline Wigen

With South by Southwest Interactive less than two months away, panels are being...

Category: Influence
0 Comments · 1/19/12

WE is the new ME, Branding with Purpose

By Shelley Stevens

Simon Mainwaring is a man on a mission. He’s a social branding consultant...

Category: Influence
0 Comments · 11/28/11

Elements for the Perfect Atmosphere

By Lisa Gregory

A coworker recently forwarded me a Seattle Times article about how two architects...

Category: Events
0 Comments · 6/21/11

What Does The Look & Feel Of Your Event Say About You?

By Megan Link

Admittedly, a lot of an event services professional’s role is consulting, but I’m...

Category: Events
1 Comment · 6/10/11

Achieving Social Media Actualization

By Heather Snow

Over the past year, we’ve seen a shift in the way our clients...

Category: Digital
0 Comments · 12/15/10

Comedy Central Makes Big Changes

By Eddie Rehfeldt

Comedy Central just released a brand new logo. It got me thinking about...

Category: Digital
2 Comments · 12/14/10

How Do Colors Affect Purchases?

By Tyler Schnaidt

The effect color has on the marketing of a product is substantial. Years...

Category: Digital
1 Comment · 9/29/10

How Many Twitter Personas Do You Need?

By Jessica Polley

When to combine business with pleasure with social media is a standing question....

Category: Digital
8 Comments · 8/31/10

What’s in a Name? What’s in Your Cup? How Starbucks’ Signage Sneakery is a Sign of the Times

By Matt Whiting

Matt Whiting, Senior Account Executive, WE Studio D One of Seattle’s most globally...

Category: Digital
0 Comments · 7/23/09

Facebook Public Posting — Welcome to YOU the Brand

By Jen Houston

Jennifer Houston, Senior Vice President It’s interesting to watch the chatter around Facebook’s decision...

Category: Digital
0 Comments · 6/26/09

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