DIGITAL PERSUASION: How Social Media Motivates Action And Drives Support For Causes, an exhaustive study conducted by Georgetown University’s Center for Social Impact Communication and Waggener Edstrom, provides insight into the habits, behaviors, and motivations of digitally engaged, cause-minded individuals, as well as information on how to engage them to produce greater awareness and support of causes. Click here to receive the free report.”
Who We Are
Waggener Edstrom Worldwide’s Social Innovation Practice, with experts in the fields of environment, energy, corporate responsibility, public policy, and global health and development, recognizes that today’s business, government and social environments are inextricably linked. By taking a one-sector view of business and society, we help our clients reach their business and reputation goals and lead in this era of change.
Our Services
- Corporate Responsibility Program Development and Assessment
- Cause Campaign Development and Promotion
- Employee Engagement and Internal Communications
- Integrated Communications for Global Health and Development
- Sustainability and Environmental Issues Management
- Master Narrative Development
- Brand Strategy
- Stakeholder Mapping and Engagement
- Benchmarking and Assessments
Contact Us
Caroline Sanderson
Sr Vice President – Social Innovation Practice
+1 425 638 7151




